Presentation of the group

    An independent French group founded in 1934, LA MARTINIQUAISE is the second-largest spirits group in France and features in the world top 10, with a large portfolio of international brands.

Key figures

  • 900 million euros of sales before taxes and duties
  • + 60% growth over the last 5 years
  • 35% of sales from international business in over 110 countries
  • 1,600 employees
  • 27 subsidiaries and 24 production sites throughout the world: France, Scotland, Spain, Portugal, Belgium, Vietnam …
  • 3 international "millionaire" brands (over 1 million 9-litre cases)
  • World leader in Port and Madeira and French number 1 in Calvados and Armagnac

A portfolio of international brands

  • LABEL 5: World no. 9 Scotch Whisky brand and growth champion at +50% in 5 years
  • CRUZ: world's top Port brand
  • POLIAKOV: French no. 1 in Vodka and world no. 15, with the strongest growth
  • SAINT JAMES: No. 1 worldwide in Agricole Rum
  • GIBSON’S: leader in Gin in France and Sweden

    Sources: The IWSR 2012 - Euromonitor International